Simon Fujiwara's Joanne screens at IFFR - International Film Festival Rotterdam, which this year examines the theme of 'Parallax Views', studying polarisation in contemporary society.

In keeping with the theme, Fujiwara's 2016 commission, Joanne, reflects on the visual language of advertising, press and social media. A language which constantly confronts us with hyperbolic representations of individuals, and indeed ourselves.

Joanne has been selected for the Tiger Awards Competition for Short Films 2017. Winners will be announced at the festival. More on the Tiger Competition